Automotive Digital Marketing

Automotive Digital Marketing

At DKT Digital Marketing & Design with over 10 years experience in the automotive digital marketing space we understand that customers today are increasingly connected, informed and empowered – and as a result, their expectations are at an all-time high.

Consumers are driving the changes in the car buying experience and dealerships are adjusting their internet marketing strategies to influence the decision making process. The customers’ prior research and decision making is now done online via social media, website researching, online videos, and so on, with trends quickly changing and updating.

That’s why here at DKT Digital Marketing & Design believe that your dealership online presence needs to be your consumers first impression and for that reason we have put together service packages specifically for automotive dealerships.

Website Maintenance:

  • Custom graphics
  • Creation of monthly specials for Sales, Service and Parts Dept.
  • Website updates
  • Custom landing pages for specific promotions
  • Integration/Coordination of 3rd party tools to your website
  • Monthly performance reports
  • Submission of website to manufacture compliance for approval

SEO – Search Engine Optimization:

  • On-site web content review & optimization to include Alt tags, Url structure, H tags, internal linking, 404 errors, etc.
  • Keyword research
  • Unique content creation for Sales, Service & Parts dept.
  • Sitemap XML monthly submission
  • Monitor analytics, crawl errors, link errors, etc
  • Social media optimization
  • 3rd party pages search engine optimization (cars.com, Auto Trader, Edmunds)
  • Monthly performance reports
  • Local Search optimization
  • Follow manufacture compliance guidelines

Social media marketing:

  • Claim, verify and optimize all social media
  • Creation of landing pages and custom promotion artwork for ads
  • Facebook Offers or boosting
  • Linkedin advertising
  • Monthly performance reports
  • Follow manufacture compliance guidelines

Email marketing:

  • Create custom promotion responsive email templates
  • Creation of custom landing pages
  • Provide Performance reports on campaigns
  • Follow manufacture compliance guidelines

Search Engine Marketing:

  • Manage your adwords/display campaigns
  • Create custom landing pages
  • Create custom ads for display campaigns
  • Monthly performance reports
  • Follow manufacture compliance guidelines

Call us today to discuss your specific Automotive Internet Marketing needs and get a complimentary website review.

Now offering Dedicated Custom Service Websites.